Framing Issues Politically
FRAMING THE ISSUES UC Berkeley linguistics professor George Lakoff has written articles and published books on the significance of using language to frame issues and in particular how the Republicans and right wing conservatives have employed this technique to conceal their true intent. Frank Luntz wrote the play book for the Republicans on framing has developed many of the popular Republican framing of issues. For example, the Republican frame for "trial lawyer" is "frivolous lawsuits" that run up the cost…
